Who would have thought that making your motto “don’t be evil”/”do no harm” would have be effective enough strategy to get everyone to quietly ignore everything you were doing that was a bit dodgy. Well it’s worked for doctors and, of course, Google.
Now don’t get me wrong, I have strong belief that most doctors act in the best interests of their patients, and would even without the hipocratic oath. It’s more of a formulation of the principle than a rule to live by.
I’ve got no particularly strong reason for doubting the intentions of the big G either. But if anyone else – and I mean anyone, not just Microsoft or IBM, I don’t even mean the British or US government, even if it were our parents, friends… the clergy – knew about us what Google knows about us, there would be public demonstrations.
I’m not immune to this view. I have Google desktop, I use Gmail, I’ve even been known to use the Google’s search engine, Google Reader is my favourite RSS reader, I’ve seen a couple of OCD cats on YouTube… but this *will* be an issue.
Here’s the beautfully-made video of their alleged masterplan (bear in mind, no one is denying the genome bit).
As I mentioned before, Economist had a really good explanation of what the value exchange actually is.
Oh yes, and this: the Google phone to phone your g-Broker and arrange the g-Kids g-School.
Incidentally, I am currently reading the book The Google Story – a thoroughly unremarkable book about a thoroughly remarkable business. The author has a quite horrific style not quite up to the standard of a royal biographer but some of the annecdotes are quite interesting so far.